Start with the actual comment

Save the reviewer's words or link to them. Record the file, version and location in the design so the person answering can see exactly what you mean. Do not replace the comment with your own guess and present it as the instruction.

If the reviewer has left several unrelated comments, clarify them separately. One clear answer about the headline does not necessarily resolve a question about the image.

Ask what should change and why

Ask which element needs attention and what the reviewer wants someone to notice or do. An example or a constraint can help, but ask only what is needed to make the next edit possible.

Offer possible interpretations as prompts rather than a forced choice. The reviewer may have a different treatment in mind. If they cannot answer yet, leave the item open and name who will return with the detail.

  1. Point to the file version and original comment.
  2. Ask about the intended effect and any relevant constraints.
  3. Restate the proposed change and request confirmation before editing.

A fictional mobile heading

In the fictional example, the reviewer comments ‘make it pop’ on the headline above a signup form in v02. The designer asks whether the request concerns contrast, size or another treatment. The reviewer explains that the offer should be easier to notice on a phone while retaining the approved photo and colors.

The proposed change is to increase the heading size on mobile while keeping the palette. The reviewer confirms that summary before the studio prepares v03. The original clarification card retains the complete fictional example.

Review the change without assuming sign-off

Link the confirmed instruction to the review thread and give the edit an owner. After the revision, invite feedback on that change. If it adds a new deliverable or requirement, compare it with the agreed scope before promising the work.

Clarifying one comment does not approve the full version. Record acceptance separately when your review process calls for a decision on the deliverable.

Use Areinum to prepare the clarification

Ask Areinum Assistant to turn the comment and the material you supply into a short clarification question. You choose what to ask, and the reviewer confirms the intended change.

See the example

Creative Feedback Clarification Card

The campaign, file version, feedback, and clarification shown in the card are fictional.

Creative Feedback Clarification Card
FieldFictional entryHow to interpret it
File and versionCampaign landing page, v02Name the exact file the reviewer saw
LocationHeadline above the signup formPoint to the element under discussion
Original commentMake it popPreserve the reviewer's words before interpreting them
Question to clarifyShould the heading use stronger contrast, greater size, or another treatment?Offer examples as prompts and invite the reviewer to explain
Intended effectThe main offer should be easier to notice on a phoneDescribe the result the reviewer wants
ConstraintKeep the approved photo and brand colorsRecord what must not change
Confirmed changeIncrease heading size on mobile and retain the existing paletteUse only after the reviewer confirms the summary
Owner and next stepStudio to share v03 for reviewName who acts next and link the new version
  1. Create one card for each comment whose meaning is unclear, and link it to the original file and comment.
  2. Ask about the element, intended effect, useful example, and relevant constraint. Use only the questions needed to make the request clear.
  3. Leave Confirmed change blank until the reviewer confirms your summary. Keep an unresolved item open rather than guessing.
  4. Use a separate approval log if the team must record acceptance of a specific version. This card clarifies feedback and does not replace sign-off.
  5. The campaign, file, comment, and response shown here are fictional.

Limits of this method

  • The selected source documents a vendor's review features. The clarification worksheet is a practical proposal, not a tested intervention.
  • The person who wrote the comment may not be the person authorized to set scope or approve the final deliverable.
  • Clarifying feedback does not by itself resolve whether the change is included in the agreement or whether the revised version is approved.

Questions you may have

Should I suggest possible interpretations?

Yes, if they help the reviewer respond. Leave room for an answer you did not anticipate.

Who approves the change if the commenter cannot authorize scope?

Clarify the creative intent with the commenter, then route any scope decision to the person authorized by your agreement.

Is a confirmed clarification the same as final approval?

No. It describes the requested edit. A decision on the revised deliverable is a separate review event.

Sources and further reading

  • Viewing the file and leaving feedback

    Filestage describes comments anchored to a file, annotations, attachments and replies. The clarification card is an editorial example.

    The documentation describes Filestage features, not a validated intervention or the tools used by a particular team.

    Filestage documents file-anchored comments, ways to describe how and why, annotations, attachments, replies, and sorting or searching comments.

    This is vendor documentation of product features. It does not show that this clarification card is validated or that a particular team uses Filestage.

    2026-10-18

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